Syndicate content

5 Dysfunctions of a Digital Strategy

Feb 01, 2012

Merge's management team recently reviewed the popular team building module, "5 Dysfunctions of a Team." As the model suggests, the foundation starts with Trust, and then goes up from there to Results.

I couldn't help but think, this model can apply to quite a bit more than just teams. Let's see how it applies to a Digital Strategy:

...

Read More...

The New Normal: Flux

Jan 27, 2012

We've heard the cliches and the rhetoric about the New Normal, which many dismiss and assume things will go back to normal. Merge has seen this Newness settle in over the years, and it has nothing to do with the great recession.

The problem is that there is nothing Normal about the New.

The New Normal is flux. The New Normal deals with things today that weren't invented yesterday. The New Normal deals with kids in dorm rooms creating billion dollar companies (can you say, "Who moved my cheese?").

...

Read More...

Sunk Costs Don't Make A Great Strategy

Jan 13, 2012

As a recovering and former accounting major, one of the best lessons I learned in school was the concept of a sunk cost. As our friends at wikipedia describe it:

...

Read More...

You Only Have One Shot at Making a Web Impression

Dec 14, 2011

Today I was looking for a local company to provide a service to Merge for which we'll end up paying 1,000's of dollars in the years to come. In other words, I'm looking to hire a company to provide a pretty significant service. I didn't know where to start, so I turned to my friend, Google.

I couldn't believe the state of the web sites I visited.

...

Read More...

10 Things We Are Thankful for This Year

Nov 21, 2011

Another year has come and gone, and the time is upon us to reflect on all the things we are thankful for.

In no particular order, but all equally important, here is the Top 10 from your friends at Merge:

10.  Greenville:  As with our previous November editions, Greenville always makes the list.  It is a great place to work and play, and we are thankful for the support from a booming business community. 

...

Read More...

Press Releases

Up

October 3, 2011
GREENVILLE, S.C. – Merge, a digital agency in the Upstate, is now a registered Apple Developer in the iOS Developer Program, which allows the...
August 3, 2011
Merge, a leading digital agency in the Upstate, completed a successful second quarter with the June launch of a new website for Orion Air Group, a...
August 3, 2011
In July, Merge launched sites for two Upstate non-profit organizations, Greenville County First Steps and the Julie Valentine Center. ...
July 12, 2011
Merge, a digital agency in the Upstate, is now recognized as a Google Adwords Certified Company, becoming one of only 15 businesses in South...
April 26, 2011
In January, Merge launched a new website for the Center for Development Services (CDS), which now better reflects the valuable services they provide...
January 29, 2011
D&W Fine Pack has retained Merge to develop and execute a strategic, interactive solution to enhance the company's brand and to clearly market...
January 3, 2011
GREENVILLE, S.C. - January 3, 2011 Merge, a leading web development firm in the Upstate, has announced the hire of Eric Evans of Greenwood, SC, as...
December 20, 2010
GREENVILLE, S.C. - December 20, 2010Merge, an Upstate agency providing strategic web solutions, has announced the addition of Meredith Garner as the...
December 15, 2010
GREENVILLE, S.C. - December 15, 2010 Merge, a Greenville-based web development firm that provides comprehensive and strategic web solutions, has...
November 22, 2010
GREENVILLE, S.C. - November 22, 2010 Greenville-based web marketing firm Merge has been selected by TEDxGreenville to provide strategic enhancements...