Creating Micro-Communities
How Users are Building the Evernote Brand, One Blog at a Time
Jan
25,
2012
...
It's Time for Manfucturers to Rethink the Product Catalog
5 reasons to change the way you speak to customers
Jan
18,
2012
Ahh, the product catalog. Hundreds of pages of beautiful pictures, product descriptions and SKUs. It has been the Gold Standard for manufacturing marketing forever, and will still play a role long into the future. We hear all the time from clients that many of their customers are not technologically savvy, and the only way they will purchase is if they have the catalog. This certainly holds merit, and is a reason we don't believe you take a good marketing piece out of their hands right away.
...Lunchtime Links
Bringing the best of the web to you. For lunch.
Dec
29,
2011
So another year is coming to a close, and we thought we'd share a quick look back at 2011 and what's upcoming in 2012. Happy New Year.
First, a somber note. Some incredible people left us in 2011, they will surely be missed.
...
Lunchtime Links
Bringing the best of the web to you. For lunch.
Sep
23,
2011
Happily sitting on East Bay in Charleston as I am writing this Friday's version of Lunchtime Links, hope your weekend will be as good as mine.
...Will Google + Replace Blogging?
Jul
28,
2011
I will admit to being fairly excited about Google +. It was intriguing to see a new medium from it's inception and find out how/when/why people would use it. Would it be like Twitter, or maybe more like Facebook? Turns out it's a little of both, but with selective sharing.
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