Seth blogged today on how to create a good enough web site. Sure, that’s a topic that guarantees controversy from the web world, but it is thought provoking nonetheless.

Most companies just need good enough. That’s an online brochure. It doesn’t have to be great, because their company isn’t great. Mediocre is good enough. So why would their site need to be any better?

Seth then posts the next day on what it takes to make a great web site. There you have it. You have options. If you want mediocre, there are web developers that can get you up fast and cheap. If you want great, well, that’s a whole different world and blog posting altogether. It’s also a totally different type of web firm that can deliver great vs. good.