How a Digital Strategy Pays You Back

A Visual Tour of the Bonitz Transformation

Sep 19, 2011

Building websites is not as easy as taking information and laying it out in a pleasing framework on a screen with many buttons for client engagement.  However, using a strategically defined approach, success can be achieved in a relatively short period of time.

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Content Creation

How to add words to your site while keeping it concise

Aug 29, 2011

“Content is King!” This statement has been shouted from the roof tops of Digital Marketers for years.  And, they are right.  Content on a website is very important.  It contains those valuable keywords and links that provide the feed Google and other search engines look for when calculating rankings.

However, one needs to pay attention to the reader at the same time.  Inundating a visitor to your website with way too many words at the wrong time can turn them away, or cause them to miss the point you are trying to make or sell.

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Dashboards: Cool Tools or Sensory Overload

Part 2 of 2

Jun 30, 2011

This is Part 2 of a 2 Part series on Dashboards.  In Part 1, we discussed what Dashboards are, their importance, and the possible uses.  We are now ready to discuss what type of information you choose for your dashboard and how much information you display.

First, Dashboards are most successful if looked at as a communication tool or as a way to enhance information to make quick, more informed decisions.  These tools should not be seen as a replacement for all levels of communication, but a way to enhance communication.

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Dashboards: Cool tools or sensory overload?

Jun 21, 2011

This is Part 1 of a 2 Part series on Dashboards.  In Part 1, we will look at defining dashboards and how and what information can be found on a dashboard.  In Part 2, we will discuss Dashboards relative to Information Architecture and how to make Dashboards an effective management decision-making tool and not a hindrance to you or your company.

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Websites Are People Too !!!

Sep 10, 2010

It used to be common to hear “doing business has changed over the last 25 years” – in today’s global marketplace, the art of doing business has changed dramatically over the last 25 months.

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Press Releases

Up

October 3, 2011
GREENVILLE, S.C. – Merge, a digital agency in the Upstate, is now a registered Apple Developer in the iOS Developer Program, which allows the...
August 3, 2011
Merge, a leading digital agency in the Upstate, completed a successful second quarter with the June launch of a new website for Orion Air Group, a...
August 3, 2011
In July, Merge launched sites for two Upstate non-profit organizations, Greenville County First Steps and the Julie Valentine Center. ...
July 12, 2011
Merge, a digital agency in the Upstate, is now recognized as a Google Adwords Certified Company, becoming one of only 15 businesses in South...
April 26, 2011
In January, Merge launched a new website for the Center for Development Services (CDS), which now better reflects the valuable services they provide...
January 29, 2011
D&W Fine Pack has retained Merge to develop and execute a strategic, interactive solution to enhance the company's brand and to clearly market...
January 3, 2011
GREENVILLE, S.C. - January 3, 2011 Merge, a leading web development firm in the Upstate, has announced the hire of Eric Evans of Greenwood, SC, as...
December 20, 2010
GREENVILLE, S.C. - December 20, 2010Merge, an Upstate agency providing strategic web solutions, has announced the addition of Meredith Garner as the...
December 15, 2010
GREENVILLE, S.C. - December 15, 2010 Merge, a Greenville-based web development firm that provides comprehensive and strategic web solutions, has...
November 22, 2010
GREENVILLE, S.C. - November 22, 2010 Greenville-based web marketing firm Merge has been selected by TEDxGreenville to provide strategic enhancements...